In Sickness And In Health
I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More
Marketing on a Budget
A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More
10 Powerful Marketing Tips
1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More
Customer Lifetime Value - The Key To Maximizing Your Profits!
The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More
Write Articles WITHOUT Writing!
Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More
Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients
We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More
Turning The Casual Scanner Into A Buyer
The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More
Direct Mail
Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600... Read More
Top 10 Marketing Pitfalls
Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More
What Does It REALLY Take to Be Making 6-Figures as a Service Professional?
Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More
MarketWatch (press release)
22, 2012 /PRNewswire via COMTEX/ -- Florida's housing market reported gains in median sales prices and a reduced inventory of homes for sale in January, according to the latest housing data released by Florida Realtors®. "We're seeing positive signs of ...
and more »
MarketWatch (press release)
22, 2012 /PRNewswire via COMTEX/ -- LendingTree, the nation's leading online lending exchange, announced today that it has officially opened its marketing headquarters in Burlingame, California. "With the Bay Area being the epicenter of technology and ...
and more »
Mobile Marketing Watch
MarketWatch (press release)
22, 2012 /PRNewswire via COMTEX/ -- The Mobile Marketing Association (MMA) today opened registration for The MMA Forum New York: The Mobile Experience, the premier North American Forum event of 2012. Held June 11-13 at The Roosevelt Hotel, ...
Mobile Marketing Association Opens Registration for June's New York ForumMobile Marketing Watch
all 6 news articles »
Econsultancy
San Francisco Chronicle (press release)
Digital Marketing 2.0, an editorially-independent thought leadership community for digital marketers provides forum for industry-wide conversations. Living in an era of ubiquitous digital devices is changing consumer behavior and, in turn, ...
Digital Marketing 2.0.Com: Where Big Ideas Meet Big DataMarketWatch (press release)
all 8 news articles »
MarketWatch (press release)
MILFORD, Conn., Feb 22, 2012 (BUSINESS WIRE) -- Neopost USA today announced that George Harvey has been appointed the position of Director, Mailing Product Marketing for Neopost's complete line of Mailing Systems. Harvey joined Neopost USA after ...
and more »
MarketWatch (press release)
SAN ANTONIO, Feb 22, 2012 (BUSINESS WIRE) -- ConAgra Foods, one of the nation's leading food companies, has awarded its Hispanic Shopper Marketing and Consumer Promotions business to culture-inspired marketing agency MarketVision.
and more »
MarketWatch (press release)
JACKSONVILLE, Fla., Feb 22, 2012 (BUSINESS WIRE) -- Perimeter Realty, Inc. (PRI), a Jacksonville-based commercial and residential developer, has selected Mulberry Marketing Communications to provide marketing and public relations support for the Cabana ...
and more »
GeekWire
RealEstateRama (press release)
by RealEstateRama Seattle, WA – February 22, 2012 – (RealEstateRama) — Redfin, the technology-powered real estate brokerage, today announced the hiring of Tom Vogl as its first-ever Chief Marketing Officer. A veteran of several national brands known ...
Redfin hires former REI marketing vet Tom Vogl -- a 'piranha with a heart'GeekWire
all 10 news articles »
MarketWatch (press release)
22, 2012 /PRNewswire via COMTEX/ -- Vibes, a mobile marketing and technology company, today announced it kicked the results of SPEED's annual Barrett-Jackson Fantasy Bid automobile auction into high gear with a successful mobile marketing campaign.
and more »
PR Web
The Wealthy Dentist (blog)
Imagine coming into your dental practice one morning to discover that a Hepititius warning about your office had been distributed to your dental patients by your local health services office? This is exactly what happened to dentist Derek Nordstrom of ...
Lead & Call Tracking System For Dentists Launched by IDAFleet GPS News (press release)
IDA Dental Marketing Plans Now Feature Google Places to Geotarget Dental ...San Francisco Chronicle (press release)
all 14 news articles »
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Marketing Gurus : Do You Need One?
Its become fashionable to bash marketing "gurus" nowadays.There are some... Read More
Can Message Board Marketing Work For You?
One of the things that makes the Internet fun is... Read More
Set Your Business Apart With A Unique Selling Proposition
Unless your company has absolutely no competition now or in... Read More
Making a Hit with Your Marketing Campaign
Considered a vital link in a show's promotional plan, direct... Read More
Down To The Wire
When you want to win and woo new clients with... Read More
5 Ways To Entice Your Parallel Market to Trade Links
Lots of people get confounded when attempting to exchange links,... Read More
Raise Your Income!
How often do you sit around and wonder how to... Read More
Testimonials - FREE Quality Advertising FOR YOU!
Every business person who has any kind of product or... Read More
Your Company Need More Marketing? Or Just Better Marketing?
Many sales problems can be solved by improved marketing. Selling... Read More
More Scams! Do you Really Believe It?
Quit spreading those chain letters, nothing is going to happen... Read More
The First Rule of CRM for Financial Services
Things have to change. Cross selling is not going to... Read More
How to Turn Your Marketing Into a Money-Making Machine - Examples of solid Marketing
As Claude Hopkins presented in his Scientific Advertising many decades... Read More
Reverse The Risk And Boost Your Profits
As a business owner or marketer, if you don't reverse... Read More
A Questionnaire for Businesses
As best you can, answer the following twenty-five questions. There's... Read More
To Web or Not to Web?
Do I need a web site? That is the question... Read More
Marketing Secrets #101- Your Most Important Sale
Which sale is the most important one you will ever... Read More
Increase Repeat Business and Referrals with Direct Mail
So you have been writing mortgages like crazy now for... Read More
How to Turn More Referrals Into Paying Clients
60% of all small business owners, sales and solo-professionals claim... Read More
Why You Buy
Behavioral economics is a new science that sheds light on... Read More
Three Alternative Methods On Getting Quality Testimonials with Bonus
Here are three alternatives to increase your testimonial numbers or... Read More
Why Surveying Matters
What is the single most important thing you can do... Read More
Write Better Web Content
If you're reading this article, chances are that you, like... Read More
Who Is Your Market and Where Are They?
An important part of planning your business is to know... Read More
Marketing The Real You
I often wonder how the practice began of pretending to... Read More
Utilizing Your Best Hidden Asset To Increase Sales
You probably already have in your possession one of the... Read More
Identifying, Creating and Using Your USP?
What's your USP? Don't know, or worse still, you've never... Read More
Dont Advertise Your Business - Market It!
Too many business owners believe that marketing their business means... Read More
Communication Breakdown - Dont Let It Happen To You
Do you have Communication breakdown?How are you communicating with your... Read More
Direct Mail
Do you have a website? A Web Newsletter? A mailing... Read More
Marketing Strategy - Spell Out Your Unique Value
I attended a "Sales Focus" seminar a few years back... Read More
Marketing Miracles - Do They Just Happen?
A simple answer to that is: Yes, Marketing Miracles happen!... Read More
The Death of Product Packaging as We Know It.
It used to be you that if you had a... Read More
Direct Mail Response Rates Soar With Dimensional Mailers in Business-to-Business Lead Generation
The toughest job you face as a B2B direct marketer... Read More
CRM System: Give Meaning to Your Data
A customer relationship system (CRM) system uses technologically-driven strategies to... Read More
The Exiler
THE EXILER (your search for true brand attributes ends here!)With... Read More
Marketing Strategies to Put Yourself Out of Business
Want to learn how to lose a billion dollars?Just follow... Read More
Defining Moment
Do you know your audiences? I mean really know... Read More
Marketing Hesitation Costs Dearly
Timing is everything. Hate to be late? The early bird... Read More
SWOT Analysis -- Strengths, Weaknesses, Opportunities, and Threats
When conducting strategic planning for any company -- online and/or... Read More
8 Secrets to Marketing Success
The profits of a business are totally dependent on marketing.... Read More
A Complaint? It?s a Compliment! - 7 Tips for Dealing with Complaints at Trade Shows
A Complaint? It's a Compliment!What made you mad last week?In... Read More
Packaging Trends You Cannot Overlook (Part #2)
Part #26) Food safety is becoming paramount.What this means to... Read More
Ten Tips for Creating a Winning Proposal ? Part 1
If you want your business to grow and attract new... Read More
How Testimonials Can Put You in the Spotlight
If you need evidence that a testimonial or referral can... Read More
Using a Contact List Profitably Part One
In previous articles, we discussed the generation of a contact... Read More
Starting Small Business Promotional Campaigns
So you're starting a small business. You figured out what... Read More
Are Your Prospects Walking Out on You?
After 11 years in sales, I've put together and delivered... Read More
Produce More Sales from your Email Promotions Five Ways - Part 1
Do sales come from your ezine regularly? How many well-written... Read More
Limited Time Only (Shh! Its A Secret)
Under normal circumstances, you'd shout it from the rooftops. After... Read More
Provacative Research Works
If you want to double your business, then you need... Read More
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