Why Does Your Business Need An Autoresponder?

Home
>
Email Marketing
>
Why Does Your Business Need An Autoresponder?

Why Does Your Business Need An Autoresponder?

Suppose you have a website with 500 visitors a day, and one in fifty of them requests information. That's ten e-mails you're going to have to send manually for the next few days or weeks. And tomorrow you get another ten, and the next day another ten... can you imagine how complicated managing this process could be?

Each visitor to your site who requests more information is a hot lead for your home business. Don't ignore these people. Don't let these prospects fade away because you don't have time to personally contact them. Persistently go after the sale. These potential clients will likely be buying from somewhere. It should be from your site. Frankly, if you don't follow-up, you will be losing sales.

Do you know this list ? :

2% of sales are made on the 1st contact
3% of sales are made on the 2nd contact
5% of sales are made on the 3rd contact
10% of sales are made on the 4th contact
80% of sales are made on the 5th-12th contact

Before your future customers buy from you, you must address all their concerns and demonstrate the value you offer. You must make it easy to buy from your site and provide your potential customers with the assurance they need. You need to show them how to use your product and you must prove that they will be getting all the features they need to do the job.

That means that you must send multiple follow-up messages to your leads of yesterday, and to your today's leads, and to the leads of tomorrow and ...

Do you think you can handle that manually, without losing control? Maybe you think you can, because you still have a small number of visitors to your website. But you want your home business to grow, do you?

Sure, you do! So take my advice:

If you don't set up your home business to run itself from the start, you will have big problems later. You will struggle to manually do chores that your computer should be handling for itself, and your home business will never really grow!

Why? Because, you will be so busy handling your daily chores, that you don't have time for the most important thing : "Your Marketing!"

Alex Simpson, the creator of Explosive List Building, ( http://www.my-autoresponder-secrets.com/listbuilding.html ) said this as follows: "Your business lives or dies by how well you make consistent targeted efforts at selling more and more stuff, to more and more persons, more often!"

And tell me, how can you concentrate on your marketing, when you are full time busy with your daily concerns, that can easily be done by a computer. And more, what is the fun of doing all those things manually?

Do you want some samples of every day tasks for your Autoresponder?

Handle the routine FAQ
Provide free "Special Reports"
Send detailed product information
Send a series of lessons on how to use your product
Establish and build rapport
Encourage prospects to become purchasers
Email a series of discount coupons
Tracking the response of different ads you run
Encourage purchasers to buy additional products
Send "thank-you" letters
Send information on shipping, payment, warranty
Ask your buyers for testimonials
Follow up with Joint Venture Partners
Sell back end products
Subscription tool for your newsletter
List handler for your newsletter

Please sit down for ten minutes with a piece of paper, and write down how YOU can use an Autoresponder for YOUR business, and the list will be much, much longer.

So do yourself a favor, and start automating what ever you can! If you're not using autoresponders, you better start as soon as possible! You want to work at home? Do it Smart directly from the Start!

About The Author

Albert Hoogendoorn is the publisher of Autoresponder Ezine, a free bi-weekly email newsletter about Autoresponders and email marketing. Signup and get four valuable bonusses.

http://www.my-autoresponder-secrets.com

In The News:

How can email marketing contribute to a customercentric marketing strategy?
BtoB Magazine
Email remains the most effective channel to fuel such personalized and relevant communication with individuals across your sales funnel. I know what you're thinking—this sounds impossible to pull off, right? Oddly enough the best b2b marketers have ...

MediaPost Communications
Mobile Marketing on Track for Rapid Adoption in 2012 According to StrongMail ...
San Francisco Chronicle (press release)
Mobile marketing programs and budgets are projected to increase, but many businesses are still held back by lack of strategy and resources Redwood City, CA (PRWEB) May 23, 2012 StrongMail, a leading provider of digital marketing solutions for email, ...
StrongMail Partners With Mobile Marketing Leader VeltiMarketWatch (press release)
More Marketers Making Move to MobileBusinessNewsDaily
Mobile Marketing Small But GrowingMediaPost Communications

all 23 news articles »

Video Commerce Consortium
Don't Let Your Email Marketing Campaigns End Up in a Junk Folder
Promotion World (press release)
by Dave Thomas For every small business that has ever attempted email marketing, most will tell you that it is not brain surgery. That being said, an ineffective email marketing campaign can lessen your company's reputation among current and potential ...
What You Can Learn From Obama's Video Email Marketing MistakesVideo Commerce Consortium
Staffing Your Email Team — 8 Key RolesMarketing Land

all 2 news articles »

Entice customers using four valuable email tactics
BtoB Magazine
Email marketing is an important part of Goldring's overall marketing strategy. Over the three years the company has had its email program in place, Eric Goldring, the Colts Neck, NJ-based company's CEO, has learned a lot about what gets people to open ...

GraphicMail, Janrain Engage Enable Email Newsletter Signup Via Facebook ...
AllFacebook
Hosted email marketing solution GraphicMail added social signup from Janrain Engage to its clients' customizable newsletter signup forms, allowing them to sign in with their Facebook account information, or credentials from more than 25 other social ...
GraphicMail Integrates Janrain Engage for Turnkey Social-email Subscription ToolVirtual-Strategy Magazine
GraphicMail integrates innovative social-email subscription toolBizcommunity.com

all 6 news articles »

Royal Mail partners with NewZapp Email Marketing to give small businesses ...
PR Web (press release)
Leading email marketing software provider NewZapp has joined forces with Royal Mail and a select group of other innovative business service providers to deliver a range of flexible services to help small businesses grow as part of a new product ...

BendBroadband Selects Knotice for Email Marketing
MarketWatch (press release)
AKRON, Ohio, May 22, 2012 /PRNewswire via COMTEX/ -- Knotice, a leading provider of direct digital marketing software and services, announces that BendBroadband has selected Knotice to help it build stronger relationships through email marketing.

and more »

Ever wonder why data quality matters for marketing...
Experian QAS
Having access to customer lists is essential to marketers' efforts to appeal directly to the consumer. However, without email validation and other processes that ensure contact data quality, these campaigns could end up falling short of expectations ...

StrongMail Partners with Mobile Marketing Leader Velti
San Francisco Chronicle (press release)
"Whether email, mobile or social media, StrongMail is empowering marketers to engage customers in meaningful cross-channel conversations that foster customer loyalty over the long-term." "Marketers are beginning to realize mobile's ability to drive ...

Acumium Rebranding Efforts Strengthen eCommerce and Website Offerings
San Francisco Chronicle (press release)
Acumium's Strategic Re-branding of eCommerce, CMS and Email Marketing Platforms will Help Online Businesses Grow Madison, WI (PRWEB) May 23, 2012 Acumium, a solution provider who helps businesses grow online through their content management and ...

and more »

Google News