Customer Service - A Lost Art?

Is customer service a lost art? Before you answer that question, take a moment and think about the last few times you have gone shopping or out to dinner. Okay, now that you have really thought about it, is your answer any different? Why is it that when we actually DO receive excellent customer service that it makes such an impression on us that we usually choose to go back? Why - because the occurrences are so few and far between!!!

As a home business owner, it is imperative to my business that customer service is ALWAYS a top priority. Remember the saying: "If you don't take care of your customer, somebody else will". I'm sure you have read or heard it somewhere before.....and how true it is.

Here are a few ways to improve customer service at your business:

  • SMILE - Sounds too simple, right? As a customer, would you prefer to be serviced by a smiling face, or a scowl that would befit a guard dog?

  • LISTEN - Always be slow to speak and quick to listen. Let customers express themselves without you trying to do it for them. Nobody likes being interrupted.

  • DON'T BE TOO PUSHY - Yeah, I know - the bottom line is sales, right?
    There is a fine line between suggesting products/services and pushing them down a customer's throat. If you are too pushy, your customer will probably walk away and take their business elsewhere.

  • PHONE ETTIQUETTE - Whether you are answering or initiating a call, always remember who the customer is. Be polite. Try "Yes sir/ma'am" instead of "yeah" and "nope". If you don't have an answer for your customer - offer to do some research to find what they are inquiring about.

  • THANK YOU - ALWAYS thank your customers. Even if you could not help them or they decided not to purchase from you. Leave them with a positive impression of your business before they leave.

  • TRAINING - Train your employees. Don't let an untrained employee ruin your track record of excellent customer service. Train your employees on-the-job for as long as necessary to teach them good customer service.

  • "And as ye would that men should do to you, do ye also to them likewise"
    Luke 6:31

    In conclusion: Customer service may be THE most important aspect of your business plan. I know of many people who are willing to pay a little more for a product or service in order receive excellent customer care. Price, advertising, and location are all vital to a business---- but whatever you do, don't overlook the all-important "Good Customer Service".

    ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
    Craig Binkley ? husband, father and
    home business owner assisting in the
    restoration of the "traditional" family
    through home business ownership.
    http://www.bornagainbargains.com
    ~~~~~~~~~~~~~~~~~~~ ~~~~~~~~~~~~~~~~

    In The News:


    APAC Customer Services Expands in Panama
    MarketWatch (press release)
    BANNOCKBURN, IL, May 23, 2012 (MARKETWIRE via COMTEX) -- APAC Customer Services, Inc. (APAC) announced the opening of a new, state of the art contact center in Panama. The new site commenced operations on May 17th. The opening included a gala event and ...


    Bottomline Technologies Named 2012 Quality Service Provider of the Year
    MarketWatch (press release)
    The Awards, sponsored by the Institute of Customer Service, highlight and reward organizations and individuals that have implemented successful customer service strategies. The participants in this prestigious event include many of the largest ...

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    Moneycontrol.com

    Vodafone Wants to Replicate Amazon's Customer Service Success
    Wall Street Journal (blog)
    “Vodafone wants to be the Amazon of telecos,” not in terms of selling but rather top-class customer service, Mr. Colao told reporters at a lunchtime briefing. The UK-based company plans to refit 75% of its 2200 stores around the world by 2015 to give ...
    Vodafone CEO details 'Supermobile' strategy to mimic AmazonFierceWireless

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    Augusta T-Mobile customer service center not affected by restructuring
    The Augusta Chronicle
    By Gracie Shepherd T-Mobile announced a corporate restructuring plan this week that will result in 350 net job reduction, but it will not effect the Augusta customer service center. Approximately 900 positions are being eliminated as a result of these ...
    T-Mobile in Springfield holding hiring eventKSPR

    all 2 news articles »

    Is Your Customer Service Multichannel?
    Huffington Post
    The Challenge: Just as businesses must provide customers with a wide variety of marketing channels to choose from, they must allow a choice of multiple service channels. As we've discussed previously, multichannel marketing enables delivery of messages ...

    and more »

    Rio Bank Enhances Customer Service and Teller Efficiency with Self-Service ...
    MarketWatch (press release)
    The Cummins Allison self-service coin counter has helped Rio Bank differentiate themselves from other banks in their market, deliver personalized customer service and streamline teller efficiency. Prior to the coin counter, tellers used a mostly manual ...

    and more »

    Customer Service Rep
    WEAU-TV 13
    The cost per job listing is a mere fraction of similar services, while reaching a substantial local audience. To list a job, please click the "Post a Job" icon. All job listings will remain on the Job Board for 30 days. WEAU 13 News will archive all ...

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    Coveo Survey of Customer Care Executives Finds Customers, Executives and ...
    MarketWatch (press release)
    In the survey of more than 120 customer service and support executives conducted April 17 at the 2012 Customer Care Leadership Forum in New York, only 15 percent reported that their customers, if asked, would say that they could get to information they ...
    Companies Lack Contextual Customer Data1to1 Media (blog)

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    SciQuest Names Customer Service and Operations Management Leader Teresa B ...
    MarketWatch (press release)
    Jamison brings more than 23 years of experience and proven success in customer service and training and operations management at leading healthcare IT organizations to SciQuest. As vice president of customer operations, she will lead SciQuest's ...

    and more »

    Marketron Focuses on Customer With Company Realignment
    Sacramento Bee
    By Marketron HAILEY, Idaho, May 23, 2012 -- /PRNewswire/ -- Marketron, the leading provider of software solutions and services for the media industry, today announced a reorganization of its leadership team to better serve and support its customers and ...
    Marketron reorganizes senior-level management into sales and client serviceRadio-Info.com

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