Never understimate the power of a well-written word. Tens of thousands of readers of coaching ebooks have had their lives changed for the better by a well written ebook.
It's a remarkable medium that you can tap into to coach others day or night, in the city or country, all across the planet.
Is writing an ebook for you?
Do you have the answers to a specific problem? Can you research the answers? Do you have a personal story to tell about overcoming the problem in your own life?
Is there a group of people for whom this problem is universal? A group of people who wake up in the night in a sweat, wishing, praying and wracking their brains for an answer?
The more they are in need of help, the more likely your ebook can change their lives.
If you think writing an ebook is for you, this is what you need to know:
1. A great ebook is not long.
In fact, the very best ebooks are 10-35 pages long, and no longer.
Why is this?
The ebook that is short and sweet answers in a laser-like fashion the problem that the reader wants to solve.
It's the most valuable ebook a client can buy because you have filtered the exact information they most need, and cut out the rest.
Don't make the mistake of thinking you need 100 pages to call yourself an ebook publisher. Cut to the chase.
2. A marketable ebook is very specific.
This goes hand in hand with #1.
Don't write ebooks that are general. They just aren't marketable and you'll be in for a heartache.
The key to marketability is communicating to specific people that your answer is the precise one they need.
3. A great coaching ebook uses a coaching approach.
Take some time as you prepare to write your ebook, and do two things:
Read great ebooks AND transfer what you know works as a coach, and transfer that to your ebook.
As a coach, do you harness the power of the provocative question in your one on one coaching calls?
Perhaps you have a special ability to see the greater truth in a client's life?
Take special note of what makes your coaching exceptional in one mode of delivery and deliberately set out to translate that to the writing you do for your ebook.
Andrea J. Lee coaches entrepreneurs and online business owners. As Thomas J. Leonard's General Manager, she helped build and manage the largest network and trainer of personal and business coaches in the world. Now the CEO of Andrea J. Lee Group of Companies, she writes, speaks and consults on Marketing, Internet and Business systems. This is an excerpt from the her NEW BOOK - Multiple Streams of Coaching Income, http://www.multiplestreamsofcoachingincome.com







It started out like any other Wednesday - reports to... Read More
No matter how wonderful you are sometimes other people will... Read More
One day when I was in school, many years ago,... Read More
I was never much of an athlete growing up. Notoriously... Read More
IntroductionThese days in corporate sector, everybody is talking about the... Read More
My work in organizations involves dropping habitual ways of perceiving... Read More
Many people, particularly students, would love to be able to... Read More
Coaching is an effective process used to support individuals in... Read More
When you use what you go through to grow through,... Read More
I'll never forget what my mentor told me: "Don't communicate... Read More
You know, what are you saying to yourself? There's always... Read More
My name is Greg Ryan. For the last twenty years... Read More
As winter descends we begin to feel the chill of... Read More
What If You Could Ask Anyone For Help?Have you ever... Read More
From the time Jennifer was a little child, she was... Read More
Real change happens only when it becomes part of our... Read More
Are you using the Life Potential you have been given?... Read More
A positive attitude may bring good health and success. If... Read More
In Corrogue the air is chill and the frost is... Read More
Many of us will do anything to avoid another's anger,... Read More
We demand more from those who provide to us and... Read More
Settling is about not embracing what is best for you,... Read More
We all put off making decisions and taking action sometimes... Read More
How many people do you know who, in January, enthusiastically... Read More
People have a difficult time letting go of the past... Read More
Coaches rely heavily on their voice to service clients. If... Read More
The battle at Gettysburg is one of the most notable... Read More
The "little bit extra" is a very powerful concept to... Read More
You Are What You Listen ToCan music really help you... Read More
As the title states, "Become an Information Filter and a... Read More
A recent study at the University of Florida found that... Read More
So you want to hire a coach but with so... Read More
Why are you in business? Hopefully you enjoy what you... Read More
As I work with clients as their introspective Inner Peace/Relationship... Read More
If you've been around the Internet for more than two... Read More
The naked truth of person is that we are still... Read More
Are you one of those folks that needs to figure-it-out... Read More
A few weeks ago at a "Leadership from the Ground... Read More
Being a coach is such a rewarding profession. The enormous... Read More
Have you ever found yourself in a hurry to leave... Read More
An age old battle in improv that I believe resonates... Read More
He's a very successful sales manger who craves results. He... Read More
Spirituality coaching is more than creating goals and holding someone... Read More
In ancient times, a King had a boulder placed on... Read More
Consider this scenario. A colleague suggests you get a business... Read More
Real change happens only when it becomes part of our... Read More
If you are anything like me, you may have noticed... Read More
Recently I have been watching a TV show called Blowout.... Read More
Activities - such as sports, creative projects, reading, work, TV,... Read More
I was never much of an athlete growing up. Notoriously... Read More
|
|