Drop Shipping Your Way to Increased Profits

Home
>
Online Auction
>
Drop Shipping Your Way to Increased Profits

Drop Shipping Your Way to Increased Profits

Drop shipping, for those who are unfamiliar with it, is a system whereby you promote the products of a particular manufacturer, take orders directly, and the manufacturer/source handles all the inventory and fulfillment functions for you.

In a nutshell, here is the drop-ship system:

==>You generate and accept the order.

==>You take your profits out of the sale price.

==>You forward the order and the wholesale cost to the drop shipper.

==>The source factory ships directly to your customer.

The benefits of this arrangement are probably obvious:

* No inventory cost to you.

* Substantially higher profits to you over what most regular affiliate programs allow.

* The ability to quickly set-up inexpensive, highly targeted, niche or mini-sites to test and promote diverse products.

This process has been around for years and has been responsible for many highly successful mail order dealer relationships in the past. Many of the top catalogers and other direct response marketers, have been using this system to increase profits for decades. If you have ever ordered a high priced item from a mail order catalog and been told that the product was being shipped from the factory... then you have experienced drop shipping first hand.

Drop shipping is, I believe, a virgin un-tapped storehouse of profits for todays internet marketer.

On-line directories exist [http://www.dropshipprofits.com] which reveal essential contact information for drop shippers of over 2,000,000 products and 4,000 brands. Most legitimate drop ship sources will require that you have a state tax reseller number in order to approve you to sell their products and give you the wholesale pricing you are looking for.

Beware of any drop ship source which requires you to pay a fee in order to become a drop-ship dealer... or requires a membership. These are generally organizations which make their money selling "drop ship licenses"... and are, for the most part, scams. Legitimate drop shippers and factory sources never charge you any fees other than the actual wholesale cost & shipping costs of the products you sell.

Another caveat... always make sure that you have a written agreement with the source factory that you own the customer! The factory or drop ship source should agree in writing not to solicit your customers in any form. This is very important to you. Your customer list is one of your most important assets. If the factory you are dealing with balks at this request... use another source who will agree.

Almost every conceivable type of product is available from a drop shipper willing to ship products in single units under your companies name. Pick your interest area... electronics, consumer products, agricultural & industrial products, office equipment & supplies, hobby gear, recreational / sporting goods, clothing, furniture, etc. The list of available products from drop shippers is almost endless.

The products actual source is invisible to the consumer. The seller (you) is able to build a database of customers that he/she owns and controls (by agreement with the manufacturer) and has all the direct marketing advantages that accompany that arrangement... while eliminating the need for maintaining expensive inventory.

This arrangement offers maximum flexibility and cost savings for the seller. If a product does not sell well online you can pull the advertising (web page or mini-site) instantly with very little cost to you outside of the actual time it took to build and test the web marketing effort. Or, since this type of page/mini-site is so inexpensive to maintain and host... you can simply leave the pages online and take whatever orders trickle through... while you move on to the testing and promotion of new drop ship products. A quick marketing test can be done on eBay or other auction site to determine if the product sells... and at what price.

The manufacturer benefits from this relationship by gaining a legion of active marketers promoting their products... at little or no cost (other than those small costs involved with supporting the marketer with online marketing materials like product images, sales materials, etc).

As a marketer you are looking for several key components in developing the drop-ship relationship with a source factory or distributor:

** High Quality Products

** Blanket Product Liability Insurance (if applicable)

** A clear guarantee and return policy

** High Quality Marketing Materials ... product images (gifs, jpegs, etc.), selling copy, other suitable web graphics, etc.

** A Customer Service Department that will work with you to develop the best selling situation for you.

If you are a manufacturer seeking to expand distribution (or an inventor with a new product ) you will find the willingness to drop ship in single units will give you a strong competitive edge while you carve out increased market share at little cost.

If you are an online marketer interested in offering high profit products to your niche market (your website visitors) without incurring high front-end development or inventory costs... then drop shipping is for you.

Internet marketers are uniquely positioned to take profitable advantage of the drop ship arrangement and should give this system a serious look.

Thom Reece is CEO of Online Marketing Resource Center [http://www.E-ComProfits.com] and publisher of "Thom Reece's Web Marketing Strategies & Techniques Newsletter". You may subscribe free at: http://www.WMSTDirect.com, mailto:thom@e-comprofits.com

In The News:

Sci-Tech Today
Disputed dinosaur fossil auctioned for $1M in NYC
BusinessWeek
By JENNIFER PELTZ A dinosaur dispute is brewing between the Mongolian government and an American auction house, which sold a fossil of a fearsome T. Rex relative despite a court order not to. The 8-foot-tall, 24-foot-long skeleton of a Tyannosaurus ...
Dinosaur Auction: Tyrannosaur Skeleton Fetches $1 Million Despite ObjectionsHuffington Post
Dinosaur Dustup: Auctioneer, Mongolia Battle Over $1M BonesABC News
Disputed Dinosaur Fossil AuctionedSci-Tech Today

all 281 news articles »

Telegraph.co.uk
Foundation objects to auction of purported vial of Reagan's blood
Reuters
By Alex Dobuzinskis | LOS ANGELES (Reuters) - Ronald Reagan's foundation expressed outrage on Monday at a British company's auction of what it says is a vial of the late US president's blood taken at the hospital where he was treated after a 1981 ...
On-line auction site is selling a vial of President Reagan's blood taken after ...Washington Post (blog)
Outrage at auction of Ronald Reagan's bloodTelegraph.co.uk
Ronald Reagan Blood: Auction Anger From Presidential Foundation - PFC AuctionsSky News
ABC News (blog)
all 53 news articles »

New York Daily News
Babe Ruth jersey fetches a 'Ruthian' $4.4 million at auction
Chicago Sun-Times
By MIKE FITZPATRICK AP Sports Writer May 21, 2012 9:58AM This undated photo provided by SCP Auctions shows a circa 1920 New York Yankees baseball jersey worn by Babe Ruth that sold for more than $4.4 million at auction, Sunday, May 20, 2012.
Babe Ruth jersey sells for record $4.4 millionBusinessWeek
Outsize Figure, Even by Ruth's StandardsNew York Times
Babe Ruth jersey sells for record $4.4 million at auctionCNN (blog)
New York Daily News
all 418 news articles »

VINTAGE: Auction-Star Ferrari 625 TRC
SPEEDtv.com
(Photo: Wouter Melissen) The star of the various auctions during last week's Monaco Historic Grand Prix was this 1957 Ferrari 625 TRC sold for just over 5 million euro ($6.5 million) by RM Auctions. It is one of just two 500 TRCs built in period with ...

Diego Rivera poised to top NY Latam art auctions
Chicago Tribune
NEW YORK (Reuters) - A Diego Rivera portrait of a 10-year old girl, her head cocked and gaze wary, is expected to top this week's Latin American art auctions, where surrealist-tinged works by other artists are also primed to do well.

and more »

NHR: Old Hamden PD Stuff to be Auctioned Tuesday
Patch.com
The New Haven Register reports today that no one showed up for an auction of everything left behind in the old Police Department buildings. The two-day auction began Monday and continues Tuesday from 9 am to 3 pm Tuesday's auction is set for the annex ...

and more »

KGMI
Exclusive: US lets China bypass Wall Street for Treasury orders
Reuters
Those dealers then bid on their behalf at Treasury auctions. China, which holds $1.17 trillion in US Treasuries, still buys some Treasuries through primary dealers, but since June 2011, that route hasn't been necessary. The documents viewed by Reuters ...
Records Show China's Private Link to Treasury MarketsNew York Times
China gets VVIP treatment from USFinancial Times (blog)
US lets China bypass Wall Street for Treasury ordersTODAYonline

all 50 news articles »

Successful John Dixon Auction Blitz: 11 Commercial Buildings, 10 Events, Three ...
MarketWatch (press release)
"We really felt that it was important to sell most of these buildings at the location itself, and that meant we had to form three teams, with multiple auctions two of the three days. But our folks were up to it, and we had 10 auctions, each of which ...

and more »

State surplus auction draws hopeful bidders, sales of boats, ATVs, file ...
Nashua Telegraph
By JONATHAN VAN FLEET Staff photo by JONATHAN VAN FLEET Crowds await the start of the state auction Saturday morning in Concord. Thousands of items were up for sale from boats and ATVS, to file cabinets and chainsaws. Staff photo by JONATHAN VAN FLEET ...

Bloomberg
Treasury Auctions Set for This Week
New York Times
The Treasury's schedule of financing this week includes Monday's regular weekly auction of new three- and six-month bills and an auction of four-week bills on Tuesday. At the close of the New York cash market on Friday, the rate on the outstanding ...
Treasuries Fall as Yields Damp Demand Before AuctionsBloomberg
CREDIT MARKETS: Treasurys See Comeback; Other Bonds ReboundWall Street Journal

all 39 news articles »

Google News