Affiliate Marketing Or Market Your Own Products?

How should you organize your online business?

Affiliate marketing seems to make sense, its easy and low cost to start, and you can be up and running within a few days - but the struggle is how to get traffic and make my offer different than all the others?

On the other hand, creating your own product is what you may really want to do, if not for being so unsure about what topic to write about and finding the time in your busy life to get started?

Let me share two important true facts with you about choosing between affiliate marketing and producing/marketing your own products.

Tip 1: 99% of Successful Online Entrepreneurs Do Both

Tip 2: Most Successful Online Entrepreneurs Lead With Their Own

Product To Build Affiliate Business

Here's why.

Truly successful online marketers look to differentiate and dominate a given niche demand within a market.

For example, let's pick the Strength Training and Fitness market.

Matt Furey (of www.mattfurey.com) has come from nowhere to dominate his market niche in the last few years with a combination of his own products, but also offers many affiliate products to his subscribers.

Affiliate marketing, marketing your own products, and for that matter network marketing and franchising are all just business models.

No matter what the business, what you really want to do is dominate your market with a combination of hitting the right demand and meeting that demand in a unique way.

You Want To Position Yourself Between The Challenges

And Solutions Within Your Chosen Niche Market

Think of it this way.

You find an interesting niche market and discover they are challenged by 3 main issues.

You know more about issue 1, but less about issue 2 and 3.

So - you create a product around solving issue 1 and plan to address issues 2 and 3 with affiliate programs.

You lead with your product, including a list building campaign such as a minicourse or newsletter through which you later market products that fulfill issues 2 and 3.

Its really common sense when you think about your business in terms of solving problems or overcoming obstacles in a given market rather than lets market hot product #1 because it seems like a good affiliate program.

If you are struggling with what your business model should be - don't get caught in this trap. Instead, find out what your market needs, then figure out the best way to solve the problem for them - either through someone else's products or your own.

Need help finding your niche marketing, discovering pockets of demand or creating your own products to lead into your market - then the answer can be found here: http://www.infoproductcreator.com

Turn Your Knowledge Into High Profit, Hot Selling Infoproducts (Reports, Ebooks, Books, Seminars, Courses, etc...) Discover the Formula For Creating Your Own Infoproducts In This Free 7-part Formula Available Here: http://www.infoproductcreator.com/ebook/

In The News:


TechCrunch

Refer.ly Lets Regular Folks Earn Affiliate Revenue For Recommending Products ...
TechCrunch
Will a few dollars in affiliate revenue motivate people enough to use Refer.ly? Don't we just share products with friends and family because we genuinely love to help other people out? Morrill said she doesn't expect Refer.ly users to make a living off ...
Danielle Morrill leaves Twilio to start Y Combinator-backed ReferlyGeekWire

all 2 news articles »

Advertising, affiliate revs lift Scripps: Revenue rose 11% to $535 million
Chicago Tribune
Scripps Networks Interactive, parent of Food Network, HGTV and The Travel Channel, said strong advertising and affiliate revenue boosted profit last quarter despite hefty programming costs. Net profit rose to $115 million from $101 million.
Ad & Affiliate Revenues Boost Scripps ResultsWorld Screen
Scripps Networks 1Q Net Up 14% On Stronger Ad RevenueWall Street Journal
Scripps Networks Interactive reports first quarter financial resultsMarketWatch (press release)
Zacks.com -NASDAQ
all 52 news articles »

Many nonprofits incorrectly claim no expense for fund-raising
Knoxville News Sentinel
By Thomas Hargrove Scripps Howard News Service Goodwill Industries operates more than 2600 retail stores, like this one in Sarasota, Fla., where leaders are rethinking how they report overhead costs to the Internal Revenue Service and the American ...
Local charities following tax reporting rulesRecord-Searchlight
Scripps national investigation: Thousands of nonprofits misreport fundraising ...Corpus Christi Caller Times
Harvard University has the distinction of running a nonprofit organizationTimes Record News

all 13 news articles »

Wall Street Journal

AMC Networks Earnings Call Insights: Affiliate Revenue Growth, Ratings
Wall St. Cheat Sheet
Two questions first on the affiliate revenue growth, 8% in the first quarter, two things there. Number one, it is an acceleration from your full year rate from last year. Does that acceleration represent some – or is that primarily due to some of the ...
AMC Networks 1Q Net Rises 45% On Strong Advertising RevenueWall Street Journal
AMC Reports Higher First-Quarter EarningsBroadcasting & Cable
AMC Networks quarterly profit jumps 45%MarketWatch
Chicago Tribune -paidContent.org -MediaPost Communications
all 44 news articles »

Three Multistate Tax Alerts from McDonald Hopkins law firm --
Sacramento Bee
A United States District Court in Colorado recently issued a permanent injunction against the Colorado Department of Revenue from imposing strict notice requirements on out-of-state sellers who do not collect sales tax on internet sales in the state.

and more »

MiamiHerald.com

Viacom Reports Higher Results For Second Quarter 2012
MarketWatch (press release)
Revenues in the second quarter increased 2% to $3.33 billion, driven primarily by higher Media Networks affiliate revenues. Operating income grew 23% to $932 million, reflecting the overall increase in revenues, as well as lower expenses principally ...
Viacom profit beats, but Nickelodeon worries loomBaltimore Sun
Viacom's 2Q Earnings Soar 56% on Networks StrengthFox Business
Viacom Profit Rises, Tops EstimatesNASDAQ
World Screen
all 264 news articles »

News Corporation Reports Third Quarter Earnings Per Share of $0.38; Growth of ...
MarketWatch (press release)
Contributions from STAR in India were essentially in line with the prior year, as higher revenues were offset by increased programming costs, including those from new channel launches. Affiliate revenue growth of 15% at the domestic cable channels for ...

and more »

PFSweb Reports 50% Service Fee Revenue Growth in First Quarter of 2012 ...
MarketWatch (press release)
"New business agreements and expanding existing client engagements continue to drive our strong Service Fee Business growth, resulting in a 50% increase in Service Fee revenue for the first quarter of 2012 compared to the first quarter of 2011," stated ...

and more »

TIME

The Walt Disney Company Reports Second Quarter Earnings
MarketWatch (press release)
The increase at ESPN was driven by higher affiliate and advertising revenue partially offset by higher programming and production costs. The increase in affiliate revenue was due to contractual rate increases and a reduction in revenue deferrals ...
Disney 2Q Profit Climbs 21% On Cable, Theme Park GainsWall Street Journal
Walt Disney's CEO Discusses Q2 2012 Results - Earnings Call TranscriptSeeking Alpha
Disney Fires on All Cylinders in 2QMorningstar.com

all 517 news articles »

Limbaugh Affiliate Cumulus Media Reports Millions In Lost Revenue
Media Matters for America (blog)
If carrying Limbaugh on 38 stations results in millions in advertiser losses over the course of two months, then when you factor in all the other affiliates as well as Premiere's own advertiser interests, the scale of lost revenue associated with ...

and more »
Google News

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